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Katie Cline

Guide to SEO for B2B businesses

Why You Need a CRM for B2B Marketing

Do you have a CRM? Do you use it? Do you wonder what a CRM even is? If you are engaging in B2B marketing and sales, these are important questions to answer. From our perspective the best CRM is like the best sunscreen – it’s one that you use consistently.

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A strategic marketing plan helps your team work effectively toward the same goals. Use this checklist to review your current marketing strategy for gaps, or to help you develop a new marketing plan from scratch.